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Things to know about advertising on Bizsearch Kenya

Things to know about advertising on Bizsearch Kenya

Our mission is to connect potential customers to great local businesses.

Your business is unique, and you need marketing tools designed to match your specific goals. Advertising on Bizsearch offers you more options and flexibility to suit your needs. So if you are looking for the best online presence there’s an assortment of things to know about Bizsearch Ads in 2020.

Simply put, Bizsearch Ads is for the business owner who wants to reach more customers and get more business through Bizsearch. Bizsearch  Ads work to promote your business in key areas across the site and social media platforms—including above search results and on competitors’ business pages—and bring people back to your Bizsearch Business Page where they can learn more and ultimately make a decision to contact you. These potential customers have a strong intent to buy: 97% of people make a purchase after visiting Bizsearch. So if someone is searching Bizsearch Kenya in your county for your type of business, you want to appear in our search.

With that knowledge in your pocket, here are a few things you need to know about advertising on Bizsearch Kenya  in 2020.

Bizsearch is very cheap

We understand that businesses have different goals and budgets depending on a number of factors. You need flexibility and control over your ad to make it work for your business. You get to appear on our Ads from time to time.

Reach the right customers with customization and targeting

Custom text and picture

Customizing your Listing helps ensure you’re attracting relevant customers and highlights your business in a way that’s on brand. There are a couple parts to customizing:

  • Choosing the primary photo people will see when looking at your Business listing
  • Getting reviews with praises for your business is more eye-catching to your potential customers.

Keyword targeting

The Bizsearch platform automatically targets people who show an interest in a business like yours, based on factors like where they are searching, what they are searching for, and what kind of business you’re in. Ensure you add tags and keywords which are most responsive for the kind of business you are in to make it easy for people to find you.

Keep your Bizsearch Business Page up to date

Bizsearch Ads help businesses reach more potential customers through more prominent exposure. Once people click through to your page from your Listing – whether they happen to arrive there organically—you want to be sure your information is accurate and complete. The more details you provide, the faster potential customers learn what you have to offer so they can decide to do business with you. Start with the basics: your location or service area, your hours, and the best way to get in touch with you. Be sure to take advantage of all the free options, like adding unlimited photos, noting special holiday hours, and responding to reviews.

You can also consider Page Upgrades like Call to Action, Portfolio, Business Highlights, Logo, and more. These paid features complement Bizsearch  Ads—they visually enhance the look of your Bizseach Page and assist in converting potential customers.

Give it time

Like all investments of value, a successful campaign takes time. First, the campaign is working to make you more discoverable which can bring in more leads. From there, as you convert those leads into customers, a cycle begins: exposure, customer acquisition, retention, repeat. The longer you let the program work for you, the more success you’ll have.

The information above is provided for educational and informational purposes only. It is not intended to be a substitute for professional advice and may not be suitable for your circumstances. Unless stated otherwise, references to third-party links, services, or products do not constitute endorsement by Bizsearch Kenya.

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